The Panache Hair Experience
exists to help women stop settling for hair that's styled and forgotten — and start building hair that's genuinely healthy, confident, and theirs.
We do this through a structured, method-driven approach that goes beyond the salon experience. Every client receives honest assessment, personalized care, and a plan that actually moves their hair forward — visit after visit.
Because healthy hair isn't a luxury. It's a standard. And every woman who sits in our chair deserves to leave feeling more confident than when she walked in.
CORE VALUES
PASSION | SPIRITUALITY | COURAGE | AUTHENTICITY | CONNECTION | PURPOSE | COMMUNITY
OUR PILLARS
Spiritual Connection
Everything we do at Panache is rooted in something deeper than beauty. We believe that when a woman feels cared for — truly seen and supported — it goes beyond her hair. Our spiritual foundation guides how we show up for every client, every appointment, and every decision we make as a brand. This is not just a salon. It is a space of intention.
Authenticity and Self-Discovery
We will never tell you what your hair should look like. We will only help you understand what it needs — and give you the honest truth to get there. Authenticity means we don't chase trends, we don't apply generic solutions, and we don't tell you what you want to hear at the expense of what's actually true for your hair. Growth — personally and professionally — requires that level of honesty.
Empowerment and Education
A client who understands her hair is a client who keeps her results. Every experience at Panache includes education — not just a service. We explain what we're doing and why, what your hair needs between visits, and how to maintain your progress at home. Because confidence in your hair should not depend on always being in our chair.
MEET THE WOMAN BEHIND THE STANDARD
Benita Davis
Licensed Cosmetologist · Healthy Hair Coach · Founder
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Benita Davis built The Panache Hair Experience on one belief:
"That every woman deserves to understand her hair
— not just have it styled."
With over a decade behind the chair, Benita has developed a reputation for doing something most stylists don't — telling the truth. About what your hair actually needs. About what's working and what isn't. About the difference between a style that looks good and a foundation that actually lasts.
Her approach combines science-backed technique with deeply personalized care, creating an experience that goes far beyond the appointment. Every client leaves not just with beautiful hair, but with a plan — a real understanding of how to maintain their progress and keep their hair thriving between visits.
Benita is also the Founder of HER Footprint Academy®, a Google-supported beauty business education platform dedicated to helping the next generation of beauty professionals build sustainable, profitable careers. Her work sits at the intersection of craft, education, and legacy — and everything she teaches, she lives.
When she's not in the salon or running the Academy, you'll find her deep in an intellectual conversation, planning her next trip to somewhere tropical, or listening to 90s and early 2000s R&B like it's still on the radio.
FUN FACTS:
Favorite Food: Crablegs
Sweet Treat: Swiss Rolls
Zodiac Sign: Virgo
Loves: A Vacation on a Tropical Island + Intellectual, Stimulating Conversations
Favorite TV Shows: It updates every year, but currently it's Emily in Paris and Insecure
3 Things Most People Don't Know: I'm an introvert at heart. I lead a national beauty education platform. And I believe your hair journey and your personal growth are more connected than you think.
Our Commitment to You
When you walk through our doors — or schedule that first virtual consultation — you are not just booking a hair appointment. You are beginning a relationship built on honesty, structure, and genuine care for the health of your hair.
We commit to telling you the truth about what your hair needs — even when that truth isn't what you were hoping to hear. We commit to never rushing your results, never applying a one-size-fits-all solution, and never prioritizing a style over the integrity of your real hair.
Every recommendation we make is intentional. Every service is personalized. And every client who sits in our chair deserves to leave feeling more confident, more informed, and more connected to their hair than when they walked in.
That is the Panache standard. And it does not change.